Product packaging is considered as the ultimate opportunity for marketers to communicate the brand's message visually, positioning the same as a better choice than any of its competitor. Packaging influences product satisfaction, impacts shopping behaviour and motivates consumers in global markets. Check out the interesting infographic below by MS Packaging which shares some interesting facts on packaging based on a research carried out this year.
John McCabe is author at LeraBlog. The author's views are entirely their own and may not reflect the views and opinions of LeraBlog staff.
