Your business plan must have a branding strategy. You must have a written plan to alert customers about your brand. A branding strategy contains a list of tactics and how a business will adopt those tactics over time to apply its brand throughout the company. A good branding strategy shows one […]
Logos are essential to help reinforce the identity and branding of a business. As a business promotes its products and services, the logo helps to raise awareness and increases brand recognition. A distinctive logo that used on products, marketing materials and packaging becomes an advertising tool of its own. As the brand […]
Creating a logo is not simply about making a design that visually represents a particular business organization and its values, ideas and goals. A good design should be such that leaves a long-lasting impression on the minds of the onlookers. It is this impression that leads to the recognition of […]
I'm not a huge fan of social networks since these are places where people like me tend to spend a great deal of time, however as a webmaster I know that social media is a great tool for my business and therefore something that I must do in order to […]
One of the things that I really enjoy is learning from big brands such as Apple, their story is fantastic and by now we all know that Steve Jobs was a visionary genius that transformed the world. There are a lot of good things to say about Apple, they have […]
