In the last few years, many business organizations have realized the importance of using eco-friendly means to manufacture, promote and sell their goods and products. If a business organization is eco-friendly, it is able to promote goodwill and attract a lot more potential customers. Moreover, such an organization promotes social and community development to make the world a better place.
Unfortunately, some business organizations still avoid green practices because of misconceptions they hold. Business organizations believe that green practices will increase production costs and hurt their profits. However, the reality is somewhat different. Eco-friendly business organizations end up saving a lot of money.
In fact, they also widen their consumer base. The best part about adopting green practices is that you will instantly get support from other organizations which are doing the same.
Just like business organizations, customers are also aware about the need to save the environment. As a result, they are inclined towards eco-friendly products. They are even willing to pay a bit more for a service or product from a ‘green’ company.
Even though there are business and organizations that adopt green practices just to save money and increase profits, businesses that are not much concerned about green living, the resulting outcome is positive, and it is all that matters. The key is to adopt green practices without compromising quality and profits.
Some simple ways an organization can transfer to an eco friendly way of doing business are:
Alternative Arrangement to Commuting
Telecommuting is one of the best ways for a business to go green. Telecommuting makes sure you reduce transportation-based emissions and save a lot of money on gasoline. Whenever possible, you can ask your employees to work from home. This will not only help your business go green, but also increase the productivity of your employees.
Another alternative is carpooling. Instead of having every employee drive to work by themselves, you should have a system in place which would allow them to find people from the company that live near them, so they could share the car.
Although the dream of a paperless office is still distant, it is possible to have an office with less paper documents, especially if you manage your printing and copying needs well. If you try to convert all your paper documents into electronic invoices, quotes and statements, you will be able to save a lot of your money on postage. On top of that, you will find it easier and faster to send e-documents via email.
Queries on Website
Another way to go green is by allowing consumers and clients to post queries on your official website. This will also reduce the use of paper in your office.
Reduce Energy Consumption
It is very important for every business organization to encourage its employees to reduce energy consumption. In fact, this is one of the most basic ways to go green. If possible, you should buy ‘Energy Star Rated' equipment and appliances for your office. It is also important to encourage your employees to turn off lights and other electrical equipment when they are not using them.
While you are at it, remember to put a focus on eco-friendly furniture when you are replacing old desks, chairs and filing cabinets.
Shipping of Products
First of all, you should use proper-sized boxes to pack materials while shipping them. This will minimize your usage of packaging materials. It will also be better if you use recycled materials for packing products. One of the best ways to ensure you use green shipping methods is to offer an significant discount on an electronic delivery option for products that can be sent digitally-like music or software.
Environment-Friendly Delivery Vehicles
You should start using environment friendly vehicles for service, delivery and sales calls. Although the initial expense may be sizable, you will be able to save a lot of money in the long run. You will not only save money on fuel, but also receive many tax benefits.
While making efforts to go green, you should consider utilizing natural lighting for illuminating your office space. This will encourage a warmer and friendlier atmosphere within your office, and you won’t be using as much electricity as you’ve used to.
Deal with Other ‘Green’ Companies
This is as simple as it can get. In order to go green, you should deal with companies who follow the same principles. You should buy supplies and use services of companies which share your interest for promoting eco-friendly products and services to help maintain the environment.
The key is to keep a balance and adopt green practices which are good for the environment and those that can help you improve your bottom line. In simple words, you need to take proactive steps to help the environment.