In the world of commerce, customer engagement is vitally important but not many business owners seem to know how to do it. Instead of connecting with customers, they shove sale upon sale down their throats. Other companies are so obsessed with chasing sales that they forget that the people they […]

The summer slowdown is inevitable and it can be difficult to engage meaningfully with clients. When they are busy and distracted by so many different activities, you need to find creative ways to engage them. These six tips can help you bring in more clients during the slow months. Tie […]

Billions of phone calls are made to businesses each year from consumers asking for help, seeking information, paying bills, or making purchases. If even 10 percent of those calls ended with an unhappy or disgruntled customer experience, you can see that the number would be staggering. Sadly, individuals report that […]

More and more businesses are searching for new ways to grow their brand and appeal to a wider range of customers. Actually, this has also become the need of the hour for every brand owner to be most vigilant in this regard. While many look down traditional advertising or communication […]

Being the CEO of a brand has its definite perks. But that in no way implies that you can control your customers in any manner you deem fit to generate business profits. If you are still in that zone, you are probably living in a bubble. The world outside has […]

Most major leading corporations and enterprises have adopted cloud-based software, particularly omnichannel strategies, to facilitate seamless communicate with customers across all messaging platforms. At least half of all businesses have started to use cloud contact software. This means that if you have recently reached out to a representative via a […]

As a dropshipper, you are competing against numerous other online retailers that might even sell the same products as you from the same suppliers. To distinguish yourself, your brand and your customers’ experiences are critical. Why should a consumer do business with you if your website looks like a scam? […]

Ensuring that the customers are happy with services is the key to the success of every business. It costs more to attract new customers than to retain the existing ones. If you want your customers to be a part of your business, try to make them happy as far as […]

We live today in the era of Inbound Marketing, a concept that came about to being from a need to proactively provide both prospective and revenue generating customers with relevant information about your business. There is no denying the fact that customer communication is the lifeblood of any business. It […]