Author: Stephen Moyers

Businessman With Business Plan Concept
Marketing

Easy Tips for Marketing to Baby Boomers and Seniors

When it comes to advertising, seniors are fairly and accurately represented. From commercials for arthritis medication to… commercials for retirement financial services… Well, maybe they're not so much accurately represented as represented. Sort of. The reality is that Baby Boomers and older generations are often omitted from marketing unless a […]

SEO Web design

A Guide to Website Design from a SEO Perspective

To be a master of the SERPs, you’re, obviously, likely to require more than a website that’s merely search-optimized or well-designed. You may need a lot of social recognition, superior hyperlinks, co-citations, etc. for that. The trouble with these rating aspects is that they’re hard to achieve quantity-wise and usually […]

Advertising

Native Advertising Methods

Unlike interrupt advertising where ad matter is interjected into the TV program or any other media, native advertising integrates marketing content with a site/service in such a smooth way that it cannot be distinguished from other material there either in terms of style, format, content or placing. Native advertising is […]