Author: Shahid

Marketing Automation 101: Understanding the Basics
Marketing

Marketing Automation 101: Understanding the Basics

Marketing automation allows businesses to automate repetitive tasks like sending emails and making social media posts. Marketing automation software allows you to track and analyze your marketing actions. At this point, businesses have many marketing automation software programs available for them to choose from. The key is finding the right […]

Where is Business Intelligence Being Applied Now
IT

Where is Business Intelligence Being Applied Now

Business Intelligence (BI) analytics has become a lucrative profession with great demand in the corporate, government, and non-profit sectors. In the good old days, companies used to calculate figures based only on speculation. However, from the 1960’s, the demand for inclusive and comprehensive data analysis has increased manifold. Today, big […]