An effective influencer marketing strategy requires you to find the right people to develop into brand ambassadors. Regardless of what caliber of social media creators you are working with, whether they are macro-influencers, micro-influencers, or mega-influencers, arguably the most important consideration is their fit with your brand. What makes social […]
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How to use a targeted marketing approach to increase sales
Although mass marketing is simpler and more applicable to a wider audience, targeted marketing typically produces better results in the long run. This is because targeted marketing allows you to reach a specific and specially selected audience, as opposed to mass marketing’s attempt to just reach as many people as […]
What is Direct Marketing? Benefits, Steps and Examples
Direct selling deals with the seller selling products directly to consumers in a non-retail environment. Through direct sales, sellers can avoid any middle agents and interact with their customers directly. We usually do direct selling in a non-retail setting because, in a traditional retail environment, they sell products and services […]
New Trends in Digital Marketing Post COVID-19
Nobody was aware of how severe the impacts of COVID-19 would be on our daily lives. It restricted people from going outside, making them buy things online from only specific shops and retailers. This badly impacted business and halted market growth and affected several other industries such as travel, entertainment, […]
Mobile App Marketing Trends That Promise To Transform the Industry
The mobile app development part is done now; you must be stretching out for mobile app marketing. Marketing is a consistently evolving condition, and it very well may be merciless with the business that doesn’t receive the most recent norms of the business. It’s additionally fundamental to consider that marketing […]
Affiliate Marketing vs Coupon Marketing: Similarities & Differences
Marketing takes plenty of forms, with plenty of approaches proven for success. The past decade has seen a solid rise in both affiliate marketing and coupon marketing, with both trusted by countless big businesses. But what are these approaches and how do they differ? Here we take a look at […]
How To Use Digital Marketing To Promote Your Business
Why is digital marketing important for business? Any business requires promotion for its growth. Promotion involves communicating the existence of your business to the maximum number of people and also to convince them to buy your products and services. Television, Radio and Newsprint advertisements, Hoardings, Fliers, Leaflets, Direct Marketing are […]
Multi-media Marketing: Using Different forms of Media to Market Your Business
Marketing in the 21st century has changed from traditional 20th century marketing. It now incorporates dozens of forms of media: radio, video, print, online and offline. To reach an audience that never stands still, marketing has to be in several places at once. Read on for an overview of some […]
Real Estate Photographs – Marketing & Infringement of Copyright
Real estate industry is overpopulated with licensed, trained and experienced real estate agents, real estate marketers, multi-listing sites, and who all. These professionals, in that rat race to provide some of the most impactful transactions, are also delivering some of the most complicated transactions, which most of the Americans will […]
Why Blog Comments are Good for Your Content Marketing Strategy
The comments section of blogs (and other online content) are marred by a bad reputation. It’s not hard to see why, especially when you consider how it is a dwelling place for trolls, and a cesspool of unproductive criticism and insults. Many people try to avoid comments, while others regard […]
5 Powerful Marketing Tips for Solopreneurs
If you want to achieve early success as a solopreneur, it’s imperative to implement a powerful marketing strategy that you can rely on at every turn of the road. While some people are naturals when it comes to marketing and related tasks, others have to work harder to get on […]
Finding the Funds for Marketing
So, you have started a business and are on a tight budget. Most startups are. The thing is, if you want to grow your business, you will have to find money in the budget for marketing. Before you implement or execute that next great marketing campaign, you will need a […]