Search Results for "marketing"

Marketing

Benefits and Challenges of Influencer Marketing You Need to Know

Most consumers today depend on influencers who create genuine and authentic content for product and service recommendations. As a result, influencer marketing has become increasingly valuable for brands. But it’s not fool-proof. More brands continue facing challenges with the implementation of influencer marketing. This article lists the advantages and challenges […]

Marketing

What is Direct Marketing? Benefits, Steps and Examples

Direct selling deals with the seller selling products directly to consumers in a non-retail environment. Through direct sales, sellers can avoid any middle agents and interact with their customers directly.  We usually do direct selling in a non-retail setting because, in a traditional retail environment, they sell products and services […]

Marketing

Are Influencers the next marketing strategy crux?

With the world shifting on to the internet, every business has stepped into the online world. Consequently, the online market has become quite overcrowded and somewhat saturated. It is now getting increasingly difficult for brands to grab any heed or customers on the internet. Moreover, with so many options readily […]

Marketing

4 Key Components of a Successful Healthcare Marketing Strategy

Despite the controversy surrounding for-profit healthcare, the hospitals that claim for-profit status tend to fare better and benefit a broader demographic of patients than their non-profit counterparts. How so? For one, for-profit hospitals can funnel their additional funding into state-of-the-art technology and adequately staff their facilities, trimming down patient wait […]

Marketing

Top 15 Amazon Marketing Mistakes in 2020-2021

According to Forbes, with many shoppers wary of brick-and-mortar visits due to Covid-19 pandemic, shopping has been shifting online in record numbers. Hence, there is a great opportunity for Amazon sellers, following the right Amazon marketing strategy. But, when we enter any new business domain, we are too passionate and […]

Marketing

Social Media Marketing Tips For Brands

Facebook has 2.2 billion monthly active users in the world. One hundred fifty million people use Pinterest every month, and Instagram is the second-largest social media network in content marketing. These statistics show that social media marketing can be a fruitful powerhouse that aids strengthen branding, build quality leads, and […]

Marketing

New Trends in Digital Marketing Post COVID-19

Nobody was aware of how severe the impacts of COVID-19 would be on our daily lives. It restricted people from going outside, making them buy things online from only specific shops and retailers. This badly impacted business and halted market growth and affected several other industries such as travel, entertainment, […]