In business, lead generation is one of the most crucial aspects, an integrated marketing communications plan helps businesses to create awareness and attract prospective customers from different platforms and markets. Such a plan should combine factors like PR, communications, sales, and marketing mix. All these have various roles to play, […]
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Telecoms is a crucial part of the business puzzle – especially as the coronavirus continues to exert its pervasive effect, forcing more and more of us to communicate at a distance rather than face to face. Such is the importance of telecoms that you might have long omitted it from […]
In his book “Communication strategies for governments”, Roberto Izurieta explains that communication for governments needs an interlocutor – these are the media. Both need to produce news in an era of entertainment. The relationship between them must be symbiotic – based on trust and mutual respect; symbiotic in the sense […]
Mobile messaging apps, not social media networks, will be the primary communication medium of the future.
Mobile messaging apps, not social media networks, will be the primary communication medium of the future. Instant messaging apps are growing increasingly popular throughout the world with each passing year. What is it about instant messaging that makes it so popular. An instant messaging app is an application allowing for […]
We live today in the era of Inbound Marketing, a concept that came about to being from a need to proactively provide both prospective and revenue generating customers with relevant information about your business. There is no denying the fact that customer communication is the lifeblood of any business. It […]
Communication is at the heart of all your business operations. It provides the foundation for teamwork between your employees, establishes the nature of your client relationships, and can make or break your productivity. Despite this, most businesses treat communication as a secondary priority; they leave employees to their own devices […]
Manufacturing companies around the world are seeking an integrated communications solution that would increase workforce efficiency, improve safety, and reduce delivery time. They want a solution that can connect all devices and workers seamlessly and speed up interactions between equipment and people. Today, manufacturers use innumerable wireless gadgets and applications […]
Employee engagement is defined as an extent to which employees feel passionate about their jobs and are committed to an organization. At the same time, employee engagement is a goal that employers or team leaders (depending on niche and type of work) aim to achieve in order to grow the […]
Small businesses are often responsible for innovative practices that quickly spread to larger, more established organisations. Nowhere is this advancement more prevalent than in the world of communication, where the innate agility and flexibility of small businesses allows them to chop, change and experiment with the latest communication types to […]
Learning English is not limited to sitting in a classroom and learning tricky grammar. All English teachers ask students to do go a step ahead from books. There are plenty of ways you can learn English better. Most of them are fun and interactive, making the process easier too. Ways […]
In this article, we are going to learn about the four things one must do to improve their communication skills in a foreign language such as English. Is it possible to improve our English within thirty days or to learn a new language within a specific timeframe? Yes! But bear […]
The use of technology in the communication has become as necessary as it is needed. As the communication is the part of our lives. People communicate each other through emails, faxes, texting services, video conferences, video chart rooms, mobile phones & social media channels. As the technology keeps growing day […]