The digital transformation has changed how we communicate, how we learn, and how we shop – among other things. Because of these changes, e-commerce stores are becoming increasingly popular. They commanded a large portion of the market share in 2017, with an estimated $353.7 billion in revenue. Those numbers are […]
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Content marketing has become the basics for any marketing campaign of the company. The content marketing tools can help in creating high quality content, increase reach, captures readers, which will result in sales generation and boost in traffic etc. Here are some efficient content marketing tools you probably have not […]
In this digital age, retailers have choices on how to spend their advertising dollars to maximize the number of people purchasing from their stores or their online sites. Smart retailers spread out their money among many different channels: television, social media, radio, print, billboards, etc. Because those who focus on […]