Quantum computing, a revolutionary technology that harnesses the power of quantum mechanics, has the potential to dramatically change the world we live in As the capability of classical computers reaches its limits, quantum computing emerges as a promising solution for tackling complex problems that are currently unsolvable. We will talk […]
Search Results for "Nielsen"
Sharing Economy is Changing the Short Term Rental Industry
Many economists believe that the economy as we have come to know it will seamlessly merge with the modern-day sharing economy at some point in the near future. At the center of this transition is Airbnb. Started by two roommates in San Francisco. They put out an airbed mattress and […]
A Guide to Marketing your Healthcare Brand to Millennials
The millennial generation is one of the hardest populations to market to as many industries including healthcare have discovered. Tactics that could easily persuade Baby Boomers and generation X into making purchases seem to have little effect on generation Y. These are individuals who have grown up with mobile devices […]
The Misunderstood Millennial: Money Management Woes
Talk to the average Boomer long enough and they’ll let you know how Millenials — those slackers who make up Generation Y — pose a great threat to the economy. According to them, Millennials are lazy and self-satisfied people whose upbringing consisted of overprotective parents and participation awards. Overlooking the […]
The Growth of the Fitness Industry
As recently as March 2017, IBIS World released a gym, health and fitness club market research report that not only helped me understand the market size, growth potential and analytical properties of the fitness industry but how this can positively impact fitness professionals within the industry. The report highlights macro […]
Comparing Batch Processing and Stream Processing
Having a lot of choices can certainly feel overwhelming in some circumstances. For instance, many IT decision makers have a hard time choosing between batch processing and stream processing. The one thing today’s enterprises don’t have a choice about is taking cyber security seriously. The rise in security breaches in […]
E-waste: A Battle between Responsible Recycling and Global Dumping
According to the latest Nielsen reports, about two-thirds of the country possesses smart phones. On average, Americans have 4 digital devices and spend about 60 hours a week consuming digital content. And manufacturers keep coming up with new technology enticing young and old to trade in their old gadgets for […]
How to Keep that New Years Resolution of Losing Weight
It comes as no surprise that losing weight is generally in the top three of your New Years resolutions. Who couldn't afford to lose a few pounds, right? Every year we promise ourselves "this will be the year," but some time between February and March you teeter off (and see […]
iPhone 5 or Samsung Galaxy 4S? Which is Better?
While the smartphone market has experienced considerable growth during the last five years, there are signs that this may be beginning to lose momentum. According to market research firm Nielsen Holdings NV, smartphone penetration in the highly influential Asia-Pacific region is now approaching saturation levels and showing considerable signs of […]
Boost Your Business with Social Videos
Content can have a powerful effect on the marketing and branding of a business if created, shared and promoted strategically. In the digital landscape, creating a business website and blog isn’t good enough. To reach full potential, an organization is expected to engage in social media — and that includes […]
Ideas to Slash Your Cellphone Bill
Believe it or not, your monthly cell phone service bill is now your second highest monthly expense. To put that into perspective, that means you're paying more for your cell service than you are for gas, food, heating, or electricity. In fact, according to Nielsen, a global consumer research company, […]
Five Pages Every Web Content Writer Should Bookmark
While web content writers would like to think that they don't need any help, they do. Everyone does. It doesn't matter what profession you're in, there is always room to improve your skills and knowledge. One of the best ways to learn more about your craft is to invest some […]