Most business owners will have heard about VoIP, as it's made some serious ground in recent years in terms of offering cheaper business telephone calls for many business customers. Not only that, but VoIP call quality has dramatically improved since the early years when VoIP was first conceived; with today's […]
Marketing
Worst Communication Errors People Make And How To Avoid them
Words have power. They have the ability to make or break your reputation. Therefore, what you say or write to people is extremely important to how they receive the message. Let’s look at some communication blunders and how they can be corrected. 1. Inadequate Preparation It is very important to […]
5 Ways Marketers can Personalize the Marketing Experience
In order for any business to be successful, there needs to be some type of marketing plan. The exact type of marketing plan and the amount of money that is spent on it, will vary widely. It will depend on the type of business that is being conducted and many […]
Key Attributes of a Life Coach
Life coaching is a serious subject and if you want to have a career in the same field, then you need to understand more about this field. In order to learn more about the concept of coaching someone for their entire life structure, there are various ways. It is recommended […]
3 Social Media Blunders that Are Destroying Your Brand's Image
Social media is no more just a channel to make new friends and increase social circle. In fact, this incredible platform has taken the world of branding to a whole new level. Data reveals that more than 90 percent of brands from all over the world are using social media […]
Smart Ways You Can Gain A Competitive Advantage
Many businesses face heavy competition. In order to succeed, you need to find a way to gain an advantage. If you can operate more efficiently or ramp up your marketing efforts, you may be able to outperform the competition. Use these tips to succeed in a crowded marketplace. Integrate your […]
How to Create a Fabulous Poster
If you have something to promote then chances are you're in the market for a fabulous poster of some kind to spruik your incredible band, event, market, occurrence or party. Posters have been around for ages and have been used to promote a huge range of things. While the actual […]
How to Integrate Digital Into Your Exhibition Stand to Promote Engagement
When it comes to exhibition stand design, the single biggest focus should always be on customer engagement. While it is true that the stand needs to look attractive in order to entice visitors in, it also needs to provide them with meaningful ways to engage with your brand and leave […]
Why Joined Up Comms = Success, Now (Even) More Than Ever
As far as buzzwords go, “integrated communications” is clearly in the limelight. Though the term is sometimes alluded to as a new crucial trend, this isn’t exactly a new concept. PR professionals should realize that doing integrated communications is the very essence of Public Relations. It’s no novelty; rather it’s […]
Simple Ways to Maximize Commercial and Business Opportunities For your Business after Valentine's Day
Valentine's Day may have lost a little of its original romantic purity over the last couple of decades, but it is still a day that people everywhere continue to make an effort on every year without fail. If you're smart and in business, you need to be aware of this […]
How Brands Use Creativity in Their Campaigns To Connect With Consumers
Some things about Marketing never change; some things never stay the same. What doesn’t change is the need for connection: this has always been a major goal in all campaigns, ever - creating a connection between the brand and potential clients. Being at the very core of all marketing, this […]
4 Ways to Instantly Increase Brand Recognition
Increasing brand recognition can be a bit of a mystery to people, and they cannot figure out what they are doing wrong. No matter what you do, you need to realize that it requires time - success will not come overnight. If you take a look at famous brands, you […]