Search Results for "communication"

Politics

Political Communication in The Era of Entertainment

In his book “Communication strategies for governments”, Roberto Izurieta explains that communication for governments needs an interlocutor – these are the media. Both need to produce news in an era of entertainment. The relationship between them must be symbiotic – based on trust and mutual respect; symbiotic in the sense […]

Customer services

The Essentials of Customer Communication

We live today in the era of Inbound Marketing, a concept that came about to being from a need to proactively provide both prospective and revenue generating customers with relevant information about your business. There is no denying the fact that customer communication is the lifeblood of any business. It […]

Communication

5 Innovative Communication Trends for Small Businesses

Small businesses are often responsible for innovative practices that quickly spread to larger, more established organisations. Nowhere is this advancement more prevalent than in the world of communication, where the innate agility and flexibility of small businesses allows them to chop, change and experiment with the latest communication types to […]