Thursday, April 25, 2024
B2B eCommerce revenues have been expected to double this year since most of the companies have preferred to work from home. 55% of B2B buyers are on the run to complete at least half of their purchase online. Since the buyer’s preferences have changed constantly and have even adjusted to […]
Leads, Leads, Leads! As a B2B business house, your website is one of the most important channels for filling your pipeline. Potential and current customers interact with your website at every phase of the buyer’s journey, whether they are binging on early-stage research, or making a final purchasing decision. It […]
As any successful business owner can tell you, keeping customers happy throughout the entire relationship with your brand is essential. That’s why customer support has taken the center stage over the last couple of years. Many companies have understood this shift in the tides – and it shows. According to […]
Recruiting talent in today’s world is not like it was ten, five, or even one year ago. Desirable candidates are sophisticated shoppers, and expectations of a company’s talent branding efforts have grown much higher. To truly capture hearts, minds and most of all, interest in your company’s career opportunities, you […]
UX is a new age abbreviation of the term User Experience. Don’t ask me why it isn’t UE. I do not know the answer. It probably doesn’t sound cool enough as UX does. Or maybe it is a sign of our times when Extreme has become XTREME and EXPERIENCE has […]
The last decade has seen an absolute boom in technology, and the functionality of technology for personal and professional use has increased exponentially. It used to be commonplace for people to go to the mall, browse the sales racks and find the item they want, but now, consumers need only […]
Naturally, a person who is starting an online business wants to do everything he or she can to make it successful. Regardless of the product or service, creating a memorable website plays a critical part in the success of a new business. Look at a few features that can make […]
One of the first things that everybody will tell you when you say "I want to make more money" is that you are going to need a website. This is true whether you plan on opening a new business, going freelance, selling things online, or even trying to find a […]
Almost six months have passed since last Google Panda update. It remained silent for some time but the web is again inquisitive about the release of next version. Panda 4.1 came with new signals to identify low quality content and hit search engine presence of several domains. Although whole web […]
So let's say you have a store. It's nothing fancy, just a small little corner store where you sell this and that. Things have been going well ever since you first opened shop about 20 years ago, but you've starting to notice something. All of your competitors (the other this […]
If you were to begin improving your website on Google, which would be the systematic approach? Responding to this question was easier some time back because just by developing heavy anchor-text hyperlinks, you had total control over the positions. Unfortunately, SEO has changed a lot; it is not the same […]
WhatsApp messaging app has gained popularity as its game-changing chat feature has replaced text messaging. It was developed in response to a demand for a free messaging platform that enabled users to communicate with other app users from any location. With the rising accessibility and affordability of smartphones, WhatsApp proved […]